We don’t want to try to be all things to all people. Success happens when you leverage your strengths. And we have some unique ones that set us apart from the competition. While many competitors have a niche focus, we are able to deliver across a diverse portfolio of brands and across all market segments.
Innovation to us isn’t just about seeking out the latest technologies and the newest materials, but looking for a simple and more efficient solution. Through collaboration we look to create synergies and simplify where we can. And we can provide innovative processes and functional products that can be delivered from mass through premium brands. We don’t limit the services we provide to any customer - whether it’s in Retail, Wholesale or Licensing.
Here are some other things we bring to the table:
Our retail operations include stores across categories - from fashion to casual and athletic apparel, footwear and accessories for Men’s, Women’s and Kid’s. We are the largest retail franchisee in Israel, with retail operations in Hungary, Czech Republic and further expansion into other key European markets. Stores we own and operate include Inditex brands Zara, Pull & Bear, Bershka, Massimo Dutti and Nike. We also operate seven company-owned Gottex stores. Trimera Brands has an established retail model approach that has allowed us to become a dominant player in the markets that we operate. Along with a strong management team, Trimera Brands offers a nimble and full service organization that is well suited to meet the needs of its partners and channels. The strategic objective of Trimera Brands is to leverage its wealth of resources and knowledge to expand Retail ventures into new geographies and brand extensions through additional franchises or brand acquisitions.
Our strengths in Retail include:
Our Wholesale business includes both Licensed and non-Licensed business, which is primarily made up of our company-owned brands. Trimera offers a full suite of services to all of its customers and has a long-standing reputation backed by strong wholesale and licensor relationships across the industry. Our success in licensing can be seen through a strong portfolio of brands that we manage with our experience in licensing dating back over 20 years, including long term licensor relationships extending well beyond 10 years.
Our ability to be successful across a diverse product and brand portfolio is based on our expertise in merchandising, design and brand management, with dedicated teams that have expertise across all market segments. Trimera Brands also offers experience in the development and implementation of retail marketing plans and initiatives as well as ensuring all efforts are appropriate and relevant to the local market. Activities range from grassroots to national advertising campaigns targeted to build brand awareness. Our extensive grassroots efforts and community outreach help build brand affinity and engage the customer, understanding that a brand experience extends beyond a storefront.
Trimera Brands manages strategic distribution of brands and monitors to ensure sales are maximized and brand integrity is upheld. With a goal to always seamlessly embody these brands and ensure the authenticity of the brand message, we have proven success illustrated through growth in market share and sales.
Our strengths across Wholesale include:
Launched in 1956, Gottex is the quintessential luxury swim brand known for innovation illustrated through dramatic designs, innovative fabrics, as well as colorful prints and textures. Both glamorous and elegant, Gottex swimsuits and coordinated accessories are engineered and hand-crafted works of art. Gottex represents the Haute Couture standard in the swimwear industry.
Profile is known for its modern image and styling. Profile offers a classic fit combined with updated looks that are perfect for the active woman of today.
For more than 50 years Christina America Inc. has been distinguished by its diversity in women’s swimwear styling and innovations through which every woman can find the perfect bathing suit to flatter her silhouette.
Sold in Israel with recent launch in Europe, the Turkiz brand is known for design and fit, bringing style and sophistication to women of all ages. The look is feminine with added details like high-power lycra for the most flattering fit. The Turkiz line includes pieces that can be mixed and matched as well as fashionable one-pieces.
Pilpel is synonymous with young, active and fun. The Pilpel consumer is carefree, flirtatious and always on the go. From separates to one-pieces, Pilpel offers swimwear that is always ready for a day at the beach or lounging at the pool.
For the daring and young consumer, Free by Gottex is exclusive to the Israel market. This line offers youthful silhouettes, bright prints and design details that sparkle. Free by Gottex also offers solutions for the large bust consumer.
Body Wrap is a seamless shapewear collection that introduced the concept of maximum comfort and support with constant control in shapewear. Body Wrap allows any woman to feel and look her best. Body Wrap is intended for all body shapes, and extends into a full figure offering for women.